Did somebody just make a purchase on your website? Congratulations! You have made a sale and created a new opportunity. Now, what? Well, now is where the fun begins. It’s a wonderful time to bask in your glory and ensure that your first time buyer becomes a repeat purchaser. By focusing on creating an excellent post-purchase experience through personalized communication, loyalty programs, and valuable incentives for repeat purchasing, you will keep your customers engaged.

Remember when Dunkin’ introduced us to the powerhouse team of Ben Affleck, Tom Brady, and Matt Damon and dubbed them the DunKings during Super Bowl LVIII in February 2024? This was a big moment for the coffee and donut chain that loves to celebrate its Boston routes. In 2025, the brand released a full sequel short-film: “DunKings 2: The Movie”. This campaign is part of what insiders describe as Dunkin’s “Cinematic Universe,” crafted in partnership with the creative studio Artists Equity. The idea is to use cinematic, comedic, culturally rooted storytelling (think Boston humor, irreverent fun) — across TV, social, and in-store — to reframe Dunkin’ from “just a coffee/donut chain” to a cultural phenomenon.

ou know those captivating Instagram videos that you keep seeing where content is being shown with an overlay of a person giving commentary? Have you wondered whether this feature requires a separate app? Thought of pursuing this on your own and didn’t know how? Well, as it turns out, creating the Green Screen effect on Instagram videos is simpler than you may think.