Omnichannel Campaign Orchestration
Level up your multi-channel strategy to reach your target audience in the right way on the right channel at the right time.
Once upon a time customers went to brands. Once in a while this still happens. In the modern day, the best way to gain new customers is to reach them across multiple channels, at the right moment, with a personalized approach that is relevant to them. When your marketing campaigns are connected, when your social pages are aligned, and when your customers are able to find what they’re looking for with ease, your business will grow. As a result, your customer experiences will be heightened and your audience will be more engaged and apt to make repeat purchases.
“56% of social marketers use data to understand their target audience better”
“80% of people only buy from a brand once. The second purchase is the most important to drive loyalty.”
“90% of people buy from brands they follow on social media”
The Scoop Brands are known for taking an omnichannel strategic approach when it comes to marketing
Our team will create consistent customer experiences across channels, devices, and platforms - online and offline. From email, text, social media, events, web search, apps, and direct channels, there have never been more avenues to reach a customers and to drive retention. Keeping up with so many channels can be a full time job (if not multiple full time jobs). Our team has a long history of working at customer data platforms and creating targeted omnichannel campaigns that will lead to memorable customer experiences, repeat visits, and repeat purchases.
The kinds of questions that we will answer for you:
Which of my marketing channels are my most effective? Who is my target audience? How can I personalize to my shopper best? When is the best time to post to Instagram? Where do I announce the launch a new product for the best traction? Where are my customers spending time? How can I set myself apart from my competitors?